Marcus Tober

Searchmetrics, Founder & CTO

Marcus Tober studied computer science in Berlin. During his study he developed the well-known SEO platform in early 2005. At the same time he built the largest online greeting cards platform in Germany with millions of visitors every month. Because of his passion to SEO he decided to focus on Searchmetrics and its Enterprise SEO platform and sold the Ecards and more GmbH in 2008 to the largest European company builder Rocket Internet.

Marcus Tober is founder and CTO of Searchmetrics and is responsible for the software and product development. Today he is one of the leading Global SEO specialists and speaker on many international conferences. Searchmetrics is one of the most successful suppliers of software for search-analytics and content optimization worldwide. International companies like eBay, Lufthansa, Siemens, Virgin, Sony and Warner Music are among Searchmetric’s clients.

Marcus Tober, just recently awarded among the top 8 “Online Influencers in Digital Marketing” globally, began to develop search and content performance software, when it was an unruly race between a handful of pioneers.